Minimalisma | SS20

SPRING/SUMMER 2020

LOOKBOOK

Inspired by a summer holiday in Bellevue Beach, this collection is filled with brighter tones than we’re used to seeing from Minimalisma. Most notable are the shades of blue and coral, complimented with rich golden. As a stripe lover, I’m loving the LONG SLEEVE TEE and DRESS with the black and white stripe and the CULOTTE VOLUME PANT in the 3 main colors of the season. There’s also some sweet ruffles throughout and in the silk blend there’s a gorgeous golden CROPPED TROUSER and HELLE TEE that look like the ultimate in comfort. What we love the most is that there’s newness, but because the collections are so seamless, all the colors and fabrics past and present work so well together.

Shop the full collection HERE.

‘The hAPPY-GO-LUCKY COLLECTION’

Dotted by Danish architecture and kissed by the gentle Nordic sun, the minimalist Bellevue Beach north of Copenhagen creates the perfect setting for minimalisma’s spring | summer 2020 collection. Here, designer Maja Akraberg conveys memories of her first family holiday away from the Faroe Islands.
Throughout her childhood, Denmark was an exotic place associated with beach holidays, ice cream and sunshine. This season, beautiful white beaches, blue sky andred poppy fields that stretch the Margarita Route have inspired this ‘happy-go-lucky’ collection, both in colours and emotion.
You are invited to imagine the Bellevue Beach, breath the fresh summer air, and listen to the children’s laughter as you look through the ‘happy-go-lucky’ collection.