Preloved Marketplace Kids o'Clock Adds Resale Drop Off Box at Harvey Nichols
The Kids o’Clock Drop Off at Harvey Nichols Knightsbridge
Joining the circular fashion economy just got easier in London. Kids o’Clock has collaborated with Harvey Nichols on a resale drop off destination for your preloved childrenswear.
Located in the newly launched kids department at Harvey Nichols Knightsbridge, The Drop Off is an easy in store option where you can bring your preloved clothes for a £20 voucher. The items will be picked up from there and sold through the Kids o’Clock website.
HERE’S HOW IT WORKS
(01)
Bring your preloved children’s clothes and drop them into The Kids o’Clock house
(02)
Kids o’Clock picks up from the store
(03)
You receive a £20 voucher to shop kidswear at Harvey Nichols
Kids o’Clock is a preloved marketplace founded in 2020 by a former fashion buyer for Net-a-Porter and Moda Operandi. With the function and feel of popular luxury resalers, it stands out for focusing on only kidswear at accessible prices. There’s a pretty even mix of high to low with sustainable brands in between.
Kids O’Clock founder Laura Roso Vidrequin said, “We are thrilled to launch our first in-store partnership with a leading luxury retailer like Harvey Nichols. The concept enables anyone to become a pre-loved donator or buyer in a very organic and easy way.”
"We want more people to see that they can buy less, buy better, donate, and buy pre- loved too - it is all part of the same cycle and we hope this partnership helps to raise awareness around resale items, enabling more people join the revolution."
Laura Larbalestier, Fashion Director at Harvey Nichols, added: “Following the recent launch of our childrenswear department, we’re delighted to be partnering with Kids O’Clock. This innovative new service provides our customers with a sustainable solution for pre-loved children’s clothing that closes the fashion circle. Not only does it extend the life of items that are all-too-quickly grown out of, but a percentage of proceeds is given to charity and anyone donating a bag of clothes will receive a childrenswear voucher to spend in-store.”
The Drop Off will be on the new childrenswear floor of Harvey Nichols Knightsbridge from September through November. ♽
Kids o’Clock
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