Gray Label Launches Sustainable Minimalist Swimwear
Dutch brand Gray Label, known for their high quality minimalist clothing in GOTS organic cotton, has introduced a sustainable swim collection for the spring/summer 2022 season.
Fans of their timeless appeal won’t be disappointed with the collection of UV-protective swimwear and accessories. The inaugural collection focuses on 3 of the brand’s most popular mix and match colors, Blue Grey, Rustic Clay and Peanut.
Swim is made from the high-tech ECONYL®, a fabric crafted from pre and post consumer waste, such as fishing nets and fabric scraps rescued from landfills and oceans around the world and is quick dry. The 4 piece swimwear collection includes a one piece swimsuit, swim short, rash guard and bloomer.
For ultimate coziness post dip, there’s a soft hooded towel cover-up made with GOTS-ceritified organic cotton in a plush Terry.
If you really want to go Gray Label head to toe, there are bucket hats, sun hats and a lightweight sporty sandal made with recycled EVA foam. Velcro straps make them a win for active kids.
They also introduced branded sunglasses made of Truegrass material, that’s 60% recycled plastic bottles/30% grass fibers and BPA and DEP free. The perfectly round classic frame is made to best fit kids 4 to 8 years in 5 colors with tiny flecks of color from the recycled content.
Sizes start at 0-6 months and go up to 12 years. Prices range from $40 - $67. gray-label.com
“Enjoy those days at the beach even more with our swim collection crafted from an innovative yarn made of recycled fishing nets and other ocean plastic waste.”
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